RubyPlay has sealed a partnership deal with Italian online gaming giant Microgame to further expand into the Italian market.

Microgame, a well-established Italian online gambling company founded in 1996, operates as an application service provider and developer of online platforms for the gaming industry.

RubyPlay and Microgame have inked a deal to integrate RubyPlay games with more than 50 of Microgame’s Italian operators. Given the outstanding performance of RubyPlay slots, like Immortal Ways® Buffalo, which have proven their effectiveness in this market, it was a natural fit to introduce the full range of games.

Italy — a Key Gaming Market

Dr. Eyal Loz, the CPO of RubyPlay, stated: “We’ve recently seen unprecedented performance in Italy, one of our key markets for expansion, so we’re thrilled to partner with Microgame to deliver our games to even more players in the country. We thank Microgame for a swift and smooth integration process and look forward to working together.”