July 8 | RubyPlay acquires Splash Tech     Read →

RubyPlay News

Immortal Ways® – From Concept to Season 1 and Beyond…

In a delightful interview, Dr. Eyal Loz (RubyPlay’s CPO) and Douglas Hand (RubyPlay’s Art Director) share the creative processes that led to the uber-successful launch of the first Immortal Ways® slots.

This light-hearted, behind-the-scenes chat highlights the fun and collaboration at RubyPlay, showcasing how these elements are infused into games, particularly with innovations like Immortal Ways®.

Immediate, Intuitive, Intriguing!

 

With a whole series of Immortal Ways® games on the way, the success of the original is attributed to its intuitive design, which allows players to quickly grasp the game mechanics and become immersed in the gameplay after just a few spins.

The upcoming seasons of Immortal Ways® games will explore new styles and additional features, such as Immortal Ways® with cascading reels and more.

More News

RubyPlay enters the Alberta market

RubyPlay has made a strong opening day in Alberta,...

July 17, 2026

Tsachi Maimon: No immediate plans for further M&A activity

After exclusively revealing the news that RubyPlay was acquiring

RubyPlay builds on strong growth momentum with Splash Tech acquisition

Jackpot and free-to-play capabilities added to wider engagement suite as...

July 8, 2026
June 30, 2026

Welcome to RubyPlay. Content on this site is for demonstration purposes only and is intended for persons of legal age to gamble in their jurisdiction. In Europe, you must be 18 or over. Please be aware that the legal gambling age in your country may differ. Please confirm you meet the requirements to enter. 

Yes, I am of legal gambling age

By continuing to browse our website, you agree to our Privacy Policy.

Immortal Ways® – From Concept to Season 1 and Beyond…